Overview
USSEC Vision:
Soy for a Growing World
USSEC Mission:
Maximize the use of U.S. soy internationally by meeting the needs of our stakeholders and global customers
The U.S. Soybean Export Council (USSEC) is a dynamic partnership of key stakeholders representing soybean producers, commodity shippers, identity preserved value-added merchandisers, allied agribusinesses and agricultural organizations. Through its global network of international offices, activities are carried out that will create and sustain demand for U.S. soybeans and soybean products.
USSEC is overseen by a Board of Directors comprised of 15 members. Four members are from the American Soybean Association (ASA), four members are from the United Soybean Board (USB), and seven seats represent trade, allied industry, and state organizations.
The activities of USSEC are made possible by producer checkoff dollars invested by the United Soybean Board and various State Soybean Councils, support from cooperating industry, and through the American Soybean Association's investment of cost-share funding provided by USDA's Foreign Agriculture Service.
In key markets and targeted industries, USSEC conducts marketing activities and provides technical assistance throughout the global soybean value chain. This is achieved by:
- Providing technical assistance to primary soybean processors making them more efficient and profitable and increasing demand for their products and consumption of U.S. soybeans.
- Assisting primary processors of soybeans market their soybean meal to livestock, poultry and aquaculture producers.
- Creating demand and increasing consumption of soybean meal by demonstrating to livestock, poultry and aquaculture producers the efficiency and benefits of increasing soy inclusion in feed rations.
- Increasing consumption of soybean oil by educating institutional and food processing buyers on the benefits of using soy oil.
- Creating demand for value added & identity preserved soybeans by educating importers and processors on the capabilities and commitment of U.S. suppliers to meet their needs.
- Increasing demand for soy food ingredients by demonstrating to food processors the benefits of soy flour and other value added protein products.
- Sustaining demand for soy food products by educating influencers world wide on the healthy benefits of consuming soy.
- Tracking overseas policy and regulatory issues applicable to U.S. soy exports
- Identifying and addressing trade barriers to ensure the competitiveness of U.S. soy
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